Meet James York, Founder
"I love insurance - because it enables life. My vision of the insurance future is radically different to the current modus operandi. To get there will take time, it's been like a game of chess. This business has thus far been a family-funded endeavour - my family are insurance experts as well. With my Father being the inspiring hero - it's been so much fun working with him. There's been no external round, it's been blood, sweat and tears. When your family invest in you, there are two swords of Damocles hanging over you, aren't there? The one where you hope others don't think it's only because you're their kin; and the one where you feel the weight of responsibility that your family have been so supportive.
In reality, insurance is an expensive industry to crack - but that's because the reward is equally high. I'm seeking external funds because I know, that with my family's help, I've laid the foundations for something special. We want this business to scale - with your help, it can, it will.
I will deliver for my family. Anyone who invests in my team's dream for a better insurance World gets me fully on their team. Loyalty and commitment to those I hold dear are my reasons for being. Every penny I invest in Worry+Peace has to pass the litmus test: Will it help people Buy Insurance Better? I'd be honoured for you to join this amazing journey."